Glocalized

How Professional Editors Spot AI-Generated Content

Jan 03, 2025
AI ethics and legal concepts artificial intelligence law and online technology of legal regulations Controlling artificial intelligence technology is a high risk.

In today’s digital age, AI tools are undoubtedly powerful allies in the world of writing, translation, and text generation. The rise of these tools has transformed how content is created—and sometimes, how it’s detected. As a seasoned editor, I’ve seen my fair share of machine-generated drafts, and certain clues always give away their origin. In this post, we’ll dive into the nitty-gritty details of these red flags, and share practical tips on avoiding common pitfalls. Whether you’re a writer striving for authenticity or an editor looking to polish submitted work, understanding these clues is essential to maintaining quality and originality in your content. So, let’s get started on this in-depth exploration of the clues that reveal when AI has been behind the scenes.

Techniques for Spotting AI-Generated Content

AI-generated content often exhibits certain characteristics that can help in its identification. As a professional editors, I employ several techniques to identify AI-generated text effectively. These methods can be classed into three main strategies:

  • Analyzing Structure: AI often follows a rigid structure. I usually look for predictable patterns in paragraph layout and sentence structure.
  • Checking for Originality: I use plagiarism detection tools to see if the content is overly similar to existing sources.
  • Evaluating Contextual Understanding: I greatly assess whether the content demonstrates a deep understanding of nuanced topics.

In general, if you spot one of the following clues, then it might be AI-generated content.

Clue 1: Repetitive Sentence Structure and Phrasing

One of the most common giveaways in AI-generated content is the repetitive use of sentence structures and phrases. AI tools are programmed to mimic natural language but often fall into patterns that human writers rarely repeat. This uniformity can result in content that feels mechanical and lacks the organic flow that comes from true creative expression.

Practical Tips to Avoid It

  • Vary Your Syntax: Mix short and long sentences to add natural rhythm.
  • Use Synonyms and Analogies: Replace repetitive phrases with varied vocabulary.
  • Read Aloud: Hearing your text can help you catch redundancies that you might otherwise miss.

Example

A few weeks ago, I was editing an article on travel tips and when I found out that it repeatedly used phrases like “in today’s modern world” and “as we all know,” I immediately knew that it used AI. Generally, AI text generation tools tend to rely on these common expressions because they’re statistically frequent in their training data. By mixing up your phrasing, you can significantly reduce the chances of sounding like a machine.

Clue 2: Overuse of Transitional Phrases

AI writing systems often over-rely on transitional phrases to connect ideas. While transitions are necessary for flow, an excessive number can signal a lack of genuine narrative development. This can be particularly noticeable in texts where every sentence seems to need a linking word, making the overall narrative feel forced and predictable.

Practical Tips to Avoid It

  • Eliminate Redundancies: Identify and remove unnecessary transitions.
  • Focus on Context: Instead of relying on generic phrases, make your transitions context-specific.
  • Edit Ruthlessly: After drafting, edit your work specifically for flow without overusing connectors.

Example

Recently I edited a blog post about healthy eating habits that used “furthermore,” “moreover,” and “in addition” in nearly every paragraph. Such overuse not only interrupts the natural cadence but also hints at AI translation or AI text generation practices where connectors are automatically inserted for cohesion.

Clue 3: Lack of Human Emotion and Nuanced Tone

A hallmark of genuine human writing is the presence of emotion, subtle humor, and a unique voice. AI writing often produces content that, while grammatically impeccable, lacks the nuanced tone that resonates on a personal level. The text may come off as flat or impersonal—missing the warmth, empathy, or sarcasm that only human experience can inject.

Practical Tips to Avoid It

  • Inject Personality: Include personal anecdotes or reflections.
  • Use Emotive Language: Incorporate adjectives and adverbs that reflect genuine feelings.
  • Balance Objectivity with Subjectivity: Blend factual information with personal insights to create a balanced tone.

Example

I once edited a customer review section that read perfectly in terms of grammar and structure, yet felt oddly detached. This is a common output from AI writing software, where the lack of emotional variance can be a clear sign of machine generation. When editing such content, adding a touch of personal narrative or specific, emotive language can help reintroduce that human element.

Clue 4: Inconsistent Voice and Shifting Styles

Professional writers develop a consistent voice over time. AI-generated content, however, can display noticeable shifts in tone, style, or even word choice throughout a single piece. This inconsistency is especially apparent when the content is lengthy, as the algorithm might "drift" in style based on different parts of its training data.

Practical Tips to Avoid It

  • Create a Style Guide: Use a personal or organizational style guide to maintain consistency.
  • Regular Reviews: Conduct periodic reviews of the text to ensure the tone remains uniform.
  • Refine Sections Separately: When editing, work on sections individually and then harmonize them.

Example:

While editing a long-form article on digital marketing last year, I found out that it started in an informal tone and then suddenly switched to a more technical, dry voice halfway through, which certainly seemed non-human. This can be a common pitfall of AI text generation, where the text is pieced together from various data inputs. Consistency is key—revisiting each section to align the style can make a significant difference.

Clue 5: Overly Generic Content Lacking Depth

AI writing often produces content that is broad and generic, lacking the depth of insight that comes from specialized knowledge. The content might cover the basics well, but miss out on the nuanced details that experts and seasoned professionals offer. This can result in articles that feel shallow despite their length.

Practical Tips to Avoid It

  • Research Thoroughly: Incorporate detailed research and cite credible sources.
  • Add Unique Insights: Share personal experiences or case studies that only you could provide.
  • Engage in Critical Analysis: Don’t just state facts; analyze them and offer your interpretation.

Example

Many of our clients are tech startups. A few days ago I was editing an article on emerging technologies and I discovered that it certainly contained AI generated text, because it listed trends without delving into the implications or challenges each trend presents. AI text systems, when tasked with summarizing complex topics, may generate a text that is factually correct yet lacks the depth of insight needed to engage a knowledgeable audience. Adding detailed examples and expert commentary can transform generic content into a compelling narrative.

Clue 6: Keyword Stuffing and Over-Optimized SEO

In an effort to boost search rankings, AI-generated content sometimes ends up with unnatural keyword stuffing. Over-optimization is a common pitfall in AI text generation for SEO purposes. This not only disrupts the flow of the content but also alerts savvy editors to the artificial nature of the text.

Practical Tips to Avoid It

  • Balance Keywords: Ensure that keywords, especially primary keywords, are integrated naturally into the narrative.
  • Focus on Readability: Write for humans first, and search engines second.
  • Utilize Semantic Variations: Incorporate long-tail keywords and synonyms to keep the text engaging and natural.

Example

One of our high-demand services is marketing content editing. Recently, I reviewed an SEO-driven blog post that included the primary keywords in almost every sentence, making it sound robotic. For example, one of its terms “automated content creation tips for beginners” unnaturally repeats, signaling to me that the content has been over-optimized. When creating SEO-optimized content, balancing keyword density with high-quality writing is essential.

Clue 7: Flawless Yet Formulaic Grammar

While perfect grammar is desirable, an uncanny level of perfection can sometimes be a red flag. AI-generated texts are known for their grammar error-free output, which might appear too polished and lack the occasional human idiosyncrasy or natural error that real writing can include. This over-polished style can make content feel sterile or lifeless.

Practical Tips to Avoid It

  • Embrace Imperfections: Allow for natural pauses, varied sentence lengths, and even minor stylistic quirks.
  • Read Backwards: Start at the end of your text and read backward to spot overly formulaic structures.
  • Introduce Variation: Use contractions, colloquial expressions, and diverse punctuation styles to break the mold of perfection.

Example

I once edited a tech guide on “how to create AI-powered art team workflows” that had flawless sentences grammatically, reading like they were generated by a machine. When editing, introducing slight variations and a few casual expressions can make the text feel more relatable and less like an output of AI text generation software.

Clue 8: Unnatural or Awkward Phrasing in AI Translation

When AI translation is involved, the resulting content sometimes includes phrases that are technically correct but lack natural flow. This awkward phrasing occurs because AI translation tools often translate idioms or cultural references too literally, missing the contextual subtleties of the language.

Practical Tips to Avoid It

  • Localize Content: Adapt translations to the target audience’s cultural context rather than sticking to a literal translation.
  • Consult Native Speakers: When possible, have a native speaker review and adjust the content.
  • Revise Idioms: Replace awkward literal translations with idiomatic expressions that resonate with the audience.

Example

I once edited a French travel blog that included awkward phrases like “It rains cats and dogs” translated literally into French "Il pleut des chats et des chiens." where the idiom doesn't exist. This misstep is a common error in AI translation, and a quick human review can ensure the intended meaning is preserved while maintaining a natural tone.

Clue 9: Context Errors and Logical Inconsistencies

AI writing tools can sometimes produce content with context errors or logical inconsistencies. These errors arise when the AI misinterprets subtle cues or fails to connect different parts of the text cohesively. The result is a narrative that can jump between ideas without proper transitions or that includes conflicting information.

Practical Tips to Avoid It

  • Outline Your Narrative: Start with a clear outline to ensure logical flow before drafting.
  • Cross-Check Facts: Verify that all statements are coherent and logically connected.
  • Use Transitional Phrases Sparingly: Ensure that transitions actually add meaning rather than just connecting sentences superficially.

Example

Yesterday I edited an article on the future of AI writing that began by praising the benefits of technology but suddenly criticized its very existence without a proper transition. Such contradictions are a telltale sign of AI text generation, where the flow of ideas isn’t carefully curated. Reviewing and restructuring the text can help iron out these inconsistencies.

Clue 10: Overuse of Filler Content and Lack of Depth

AI-generated content sometimes resorts to filler text to meet word count requirements. This results in sections filled with generic statements and vague assertions that add little value to the reader. Unlike human writers who choose every word carefully, AI text generation can include fluff that dilutes the overall message.

Practical Tips to Avoid It

  • Focus on Substance: Ensure every sentence serves a clear purpose.
  • Trim the Excess: Edit ruthlessly to remove filler content.
  • Prioritize Quality Over Quantity: Aim for meaningful, concise content rather than padding out the text.

Example

Last month I edited a lengthy post on “editorial best practices for automated content creation” that had paragraphs that sounded repetitive and overly verbose. This is common in AI writing outputs where the algorithm strives to meet length requirements without adding genuine insight. Cutting unnecessary filler can sharpen the overall impact of the article.

Clue 11: Structural Uniformity and Lack of Variation

Another clue that screams AI involvement is the uniform structure of paragraphs and sections. AI text generation often produces evenly balanced paragraphs that follow a similar structure throughout the document. This lack of variation can make the content appear too formulaic and mechanically assembled.

Practical Tips to Avoid It

  • Mix Up Formats: Incorporate lists, tables, and different heading styles.
  • Use Varied Paragraph Lengths: Combine short, punchy sentences with longer, more detailed paragraphs.
  • Incorporate Visual Elements: Break up text with relevant images or infographics to provide a human touch.

Example

Many of English copywriting clients are Chinese. Not long ago, I reworked a blog post on AI text generation that featured paragraphs of nearly identical length and structure from start to finish. This uniformity is a giveaway of machine-generated content. By diversifying the layout and sentence structure, you can craft a narrative that feels more dynamic and engaging.

Clue 12: Lack of Personal Insight or Originality

Perhaps the most subtle clue is a complete absence of personal insight or original thought. AI writing tends to aggregate common knowledge without offering a unique perspective. In contrast, human writers bring their experiences, opinions, and creative twists that set their content apart.

Practical Tips to Avoid It

  • Share Personal Anecdotes: Include your own experiences or opinions on the topic.
  • Offer Unique Angles: Research your subject thoroughly and present fresh insights that aren’t available in typical AI outputs.
  • Engage in Critical Thinking: Question common assumptions and provide an analysis that reflects your individual expertise.

Example

I once revised a comparative piece about AI translation that listed benefits and drawbacks without ever diving into personal experiences or unique case studies. AI writing can efficiently compile widely available information, but it often lacks the originality that comes from true human creativity. By adding your own insights or case-specific examples, you can create content that feels genuine and impactful.

Additional Strategies for Detecting AI-Generated Content

Beyond these twelve clues, there are broader strategies you can employ when evaluating content suspected of being AI-generated:

  • Contextual Analysis: Look at the overall context of the content. Does it address the nuances of the topic, or does it rely on broad generalizations?
  • Cross-Referencing Sources: Compare the content with trusted sources to see if it lacks unique commentary or data.
  • Editorial Judgment: Trust your gut as an editor. Years of experience give you the intuition to sense when something “feels off” in a piece.

Using a checklist that includes the above clues can help you as an editor to systematically review and verify the authenticity of the content you’re working with. The blend of technical precision and the human touch is what ultimately makes writing resonate with readers.

Conclusion

The world of AI writing, AI translation, and AI text generation is evolving rapidly, and while these tools are immensely powerful, they come with their own set of identifiable quirks. By recognizing repetitive sentence structures, overuse of transitional phrases, a lack of emotional nuance, inconsistent voices, generic content, keyword stuffing, overly polished grammar, awkward translations, context errors, filler content, structural uniformity, and the absence of personal insight, you can more effectively detect when a piece of writing might be machine-generated.

For writers and editors alike, the challenge is to harness the benefits of AI without sacrificing the authenticity and depth that only human creativity can offer. Embracing these tips not only elevates the quality of your work but also helps maintain the integrity of your writing process in an era dominated by automated content creation.

By understanding and applying these strategies, you’ll be better prepared to navigate the evolving landscape of digital content creation. Whether you’re optimizing for search engines with AI writing, refining translations through AI translation, or generating complex narratives using AI text generation, always remember that the human touch remains indispensable.